The only thing reliable about the British weather is that it is unreliable.
A lot of businesses are weather dependent. They’re busy on the warmer days and less so on the rainy days.
This can cause a lot of uncertainty and frustration during periods of unpredictable weather.
We’re sharing our top tips on making your business less weather dependent so that you can continue maximising trade even through the unpredictable weather conditions.
Utilise Outdoor Shelters
Our first top tip is to use outdoor shelters. We offer a range of outdoor shelters from wooden gazebos , metal gazebos and dining pods.
These outdoor shelter solutions are more enclosed, so, your visitors are better protected from the elements and kept warmer.
Our dining pods are an excellent option for providing guests with a secluded, more private dining experience. They are also easy to dress up to suit a specific theme or style. Whereas, if you’re looking to cover a whole patio area or create a sheltered dining area, one of our bespoke metal gazebos may be a better option for you as they can stand alone or be placed next to a building.
Our experts have come up with outdoor shelter solutions for a variety of establishments and are happy to offer any advice or answer any questions that you may have.
Use Indoor Outdoor Furniture
Our range of ‘indoor outdoor’ furniture is ideal for unpredictable weather conditions for a multitude of reasons. Not only does ‘indoor outdoor’ help to create a seamless, cohesive look through-out your venue but it is also easy to move around.
This means that you can maximise trade when the weather is warmer by moving more of your furniture outdoors. Similarly, you can easily move your furniture in when the weather is cooler.
Indoor outdoor furniture is also a great choice as it’s hard wearing and weather resistant. This means that it isn’t necessary to move your tables and chairs in even if does start unexpectedly raining.
Keep Your Guests Warm and Dry
Having an outdoor shelter with sides may be your first thought when considering how to keep your customers warm and dry. These are a great option as you can easily install lights and heating. However, it doesn’t have to be your only option.
If your establishment is providing lots of seating, for example a pub garden or hotel terrace, you might consider placing warm blankets in baskets for guests to help themselves to as the weather gets cooler. You could also place throw blankets on the seats for people to use.
For establishments, such as tourist attractions, that are predominantly outdoors selling rain ponchos and umbrellas could be a good option. You could even consider small re-useable hand warmers or having take-away coffee carts situated around your venue to help keep your visitors warm.
Add a Pop of Colour
It’s easy for everything to feel gloomy when the weather turns. Why not cut through that grey with a pop of colour?
This can be as simple as placing some faux plants or colourful festoon lights around your outdoor space.
However, if you wanted to make a bigger statement you could consider adding some colour with a lick of paint or even by investing in colourful items of furniture. Our ‘Bexley’ metal chairs come in a range of bright colours and are suitable for indoor and outdoor use.
These colourful chairs are ideal for both indoor and outdoor use making them a great option for making your business less weather dependent.
Think About Your Atmosphere
To keep your outdoor space appealing to customers through cold, rainy weather you need to consider the atmosphere of your venue.
Is it welcoming to your guests on darker days? Is it comfortable and relaxing?
Adding lights and candles to your outdoors will help to brighten up your space while creating a warm, comforting atmosphere.
Using soft furnishing such as cushions and seat pads, or even providing blankets for guests, can also be a good way of creating a warm, inviting atmosphere for guests.
Having a relaxing atmosphere may even encourage your visitors to stay longer and spend more at your establishment.
Contact Our Team
Our team are happy to offer any advice regarding outdoor shelter and furniture solutions.
Call 01926 889922
Email [email protected]